You've decided that you need a website for your company. So, where do you begin?
How do you find a good web design agency for your business?
Should you hire a freelance web designer or website developer or should you work with a digital marketing agency?
How much does it cost to build a website in 2021?
Where do you find the best web design agency?
What questions should you ask when interviewing your prospective web design agency and what should you expect from them?
Unfortunately, there’s no simple answer; nevertheless, we hope to clear up any confusion you may have about website design and choosing the best digital marketing partner for you.
The web design business has a bit of a bad reputation, similar to the motor industry or tradesmen. Everyone knows a story about a mechanic who replaces parts that aren’t broken or a plumber who charges for problems that don’t exist.
It’s a common problem that irritates business owners – everyone I’ve spoken to, from large businesses to sole traders, has had at least one negative encounter with a web designer or web design firm.
Some web designers promise the world only to disappear from the face of the earth, leaving your website design project incomplete.
Many large web design firms trap clients into their systems or charge excessive fees to get out. And some web designers spend their time striving to make your website look fantastic but ignore the important elements that result in real business benefits for the companies they serve.
The most common causes of such problems are a lack of clear communication on both sides and the failure to clearly define the scope of projects or to make any ongoing costs obvious.
The single most important step in finding a web designer or finding a digital marketing agency is to choose the right partner for your needs and your business.
A bespoke website costing tens of thousands of pounds will not turn a modest local company bringing in £100,000 per year into a multi-million pound company overnight, and a £500 website created by a teenager you found on Facebook isn’t going to cut it if your firm is a household name with millions of pounds in sales.
You need someone to design or develop your website, who can listen to your needs and expectations from the outset and create a digital experience that helps you achieve your business goals.
You’ll find some answers to these questions and more on this page, but feel free to get in touch if you have any other questions.
Create the perfect website plan for your company. Having a well-defined strategy aids in the success of your website project. Taking the time to think about each aspect of your website will pay off handsomely for your business.
You should have a website that reflects your business and attracts visitors. Start with your website if you want to grow your client list. Use your website to demonstrate what you offer and answer any queries they may have.
We’ll help you repair any leaks and achieve better results, regardless of whether your website is bringing in money or if you want to know how to squeeze extra income from a well-performing website.
Don’t panic, we’re here to walk you through it. You can find out how it all works and take a look at our web design process to see how we work.
The first step is to ensure that you are a good match for us since we like working with people who are similar to us. Is it clear to you that we would be a suitable fit for each other? Fantastic! You can get started by completing a questionnaire before we schedule your Website Planning Workshop. This helps us understand your company and suggests ways in which we can assist you.
Your Website Planning Workshop starts with a virtual meeting where we will discuss your plans for your new website and dig deeper into your business and your goals.
We’ll work with you to fully understand everything that you need and explain how this can come together from a technical perspective.
After the meeting, we’ll provide you with a project brief that you can use with us or any other web designer or digital marketing agency. If you decide to work with us, the cost of your Website Planning Workshop will be deducted from your website design project.
Most of our web design projects tend to start at £2000 and range upward depending on your requirements.
Because we don’t provide pre-designed website design packages, we’ll need to speak with you and get a better understanding of your company and your goals before giving you a quote. The price of your website may differ considerably based on a variety of factors, much like a car or a house.
You’ll also need to factor in any ongoing costs for renewing software licences and for regular website maintenance.
We can take a look at your current website and offer you some suggestions on what needs to be improved. You may choose to either rebuild or update your present website based on this feedback.
This isn’t an issue if you’ve just completed a website project and need to add new pages in the same style as your existing one.
Once your website is launched we take on the responsibility of maintaining your website and updating it as needed, so that it continues to be secure, up to date and running smoothly.
If you wish to handle your website in-house, our team of techies can help. All of our websites are developed on WordPress, giving you the flexibility to simply add, change, and update your site as desired.
If you’re ready to get started, please fill out our brief as best as you can.
If we believe we can help you achieve your objectives and that we’re a good match, we’ll set up your Website Planning Workshop before putting together a proposal outlining the work we’d do for you and how much of an investment you’ll need.
Are you ready to get started? Here’s how to become a client.
A basic website may be up and running in as little as 3-5 weeks, but a typical project usually takes 8-12 weeks from start to finish. Each website build is different and dependent on the size of the site, the readiness of your content, and any additional functions required.
This might include hiring a photographer, finding and editing stock photos, creating and editing your content, and more.
Yes, you will receive a WordPress website training manual on how to edit and add content to your website as well as how to maintain it as part of your website design package. You’ll also get access to an expansive library of WordPress tutorial videos.
For an additional fee, we can provide more in-depth website training or assistance for you or your team.
We prefer to continue doing what we do best: producing result-driven websites and putting in place the digital marketing strategies required to grow your company.
We don’t provide logo or graphic design as services on their own, since these are better handled by graphic designers or branding agencies. However, if your company lacks suitable visual assets for your website, we may provide logo design and graphic design as part of a complete project.
Alternatively, we can introduce you to some of the fantastic graphic designers we’ve worked with on previous projects.
We’re delighted that you’ve discovered us because we must be doing something right if you’re searching for the best web design agency in Birmingham.
But, if you’re on the hunt for a website design agency for your bespoke eCommerce website, we would recommend using a specialist agency such as PushON or Digital Cake, an eCommerce agency in Birmingham, for this.
We’re the ones to talk to if you don’t want a full-fledged internet shop but do want to sell digital products and services or a modest collection of physical goods.
Whether you’re looking for an attention-grabbing sales page or a more comprehensive sales and marketing funnel with upsells, one-time purchases, email automation sequences, and more, we’ve got you covered.
SEO (Search Engine Optimisation) is the process of increasing the quantity and quality of traffic to your website through organic search results. This largely depends on how relevant and comprehensive your content is.
Our websites are optimised for search engines to give you a great starting point in ranking highly across all major search engines like Google and Bing.
SEO is all about having your company discovered by certain keywords or phrases. The higher up in the search engine results you appear, the more people will visit your website.
The top of search engine results is determined by a variety of criteria, and one of them, arguably the most important, is the words on your website. Copy should be relevant, well-written, and incorporate keywords – but it should be written for your visitors rather than the search engines.
Having a well-optimised website with fresh, relevant content updated on a regular basis can significantly improve your search engine presence.
All our websites are 100% responsive and crawlable by Google which is very important if you want to appear near the top of search results! Once you become a client we’ll set your website up with Google Analytics for tracking your website traffic, Google Search Console for submitting sitemaps to google, and Google Webmaster Tools.
We use RankMath, a reliable and proven WordPress SEO plugin, to make your website more search engine friendly.
As part of the site construction process, your new website and content will be carefully optimised to improve your search engine rankings and rank highly in Google searches for relevant keywords related to your sector.
We’ll work with you to develop a strategy that will help ensure your new website gets off to the best possible start in terms of SEO.
To put it another way, no. Let’s not dance around the bush. While we will develop your website with search engines in mind to assist you to gain the highest possible ranking on Google and other search engines as quickly as possible, achieving the top spot for certain keywords is a long process that does not happen overnight.
We may put in place an ongoing SEO strategy to help you get the most out of your site.
You should be cautious of any SEO agency or web designer offering guaranteed first-page positions on Google. These are usually unrealistic promises with no basis in reality, since search engines change their algorithms frequently.
Your onboarding process will include content frameworks and worksheets to assist you with your written material. Whilst we do not directly write your initial text, we will advise on small modifications or may edit your material to assist you to achieve better rankings in the search engines.
Alternatively, we partner with a select group of copywriters and may include this as part of your entire project.
If required, we can add the sourcing, purchasing, and editing of suitable stock imagery to your project. We may also direct you to our favourite stock photography libraries if that would be more convenient for you.
We do, however, prefer to utilise genuine photographs of you, your products, and your workplace over stock photos, but this is not always feasible.
We can develop and deliver a full-service digital marketing strategy for you if you don’t have the time or resources to do it yourself.
You can be as hands-on as you want or delegate everything to us to manage your entire digital marketing activities every month, which could include graphic design, graphic templates, social media management, content marketing, podcast creation, video production, email marketing, and more.
A domain name is the web address where your website is located i.e www.my-business-name.com.
You should register a suitable domain name for your business and add it to our project proposal when we get started since this will require an additional payment depending on the term you choose (1, 2 or 5 years).
If you do not already own your domain, we recommend that you register one with a domain registrar such as Crazy Domains or NameCheap.
When you buy a domain name, you’ll need to choose a hosting solution that will allow your website to be viewed on the internet.
For the duration of your website care and maintenance plan, your website will be hosted and maintained on one of our high-performance cloud servers.
We can set up social sharing for you to enable visitors to share your great content easily. We can also assist you with developing a social media strategy which could include writing posts, responding to comments, monitoring hashtags, and posting regular updates.
All websites we custom design and develop are built using responsive web design. This means your website is automatically optimised for smartphones, tablets and desktop displays to give a consistent experience across all devices.
WordPress is a free and open-source platform that runs 60 million websites worldwide. It has numerous integration possibilities with third-party plugins, which include thousands of fantastic tools.
Joomla is also an open source platform that’s supported by a dedicated community of developers who have created thousands of free high-quality extensions to choose from. Joomla differs from WordPress in that it allows you to control the user experience of your website down to granular levels.
The WordPress platform may be used for a wide range of websites and even apps, as well as microsites. It’s also ideal for blogs and small business websites.
Joomla is perfect for complex websites and e-commerce stores with a range of extensions you can tailor to your individual needs.
When we build and manage your website we’ll keep your website up to date as new features, design elements and technologies become available by taking advantage of our monthly website care and maintenance plans.
If you prefer to take this responsibility yourself, this is very easy to do with the WordPress platform, along with your library of training videos that you can access whenever you like.
Yes, all of our web design services provide high-quality visual design work that is specific to your needs and adds appeal to your website. We’ll utilise any brand guidelines, branding material, or your own high-quality images you have.
Yes, we can make changes to your website if you’re happy with the appearance and feel of your existing website or if you’ve recently spent a significant amount of money on a beautiful website that isn’t performing as expected.
Before we make any suggestions on how to improve your website’s results, we’ll examine it completely. We’ll look at your content, the site’s layout, your search engine rankings and bounce rates first.
We offer ongoing monthly support packages that include website training and support, website security and hosting, as well as updating your site when necessary.
Included in all packages is a monthly website care and maintenance plan that ensures your new website will stay looking as good as the day you first saw it. This covers everything from updating any plugins, templates or content to security monitoring and site updates.
We can send over a login for you, or alternatively, we will include information about your CMS within the training materials provided for you on go-live day.
You’ll have full access to your website and you’ll have the ability to make any changes or bring in your own website developer or editor if needed. Our websites are 100% customisable so you’ll have complete control over how your website looks and feels, without paying any hidden charges to gain full admin rights.
We can assist you in producing engaging material for your website and social media, or we may take care of this for you as well as working to boost your new site’s visibility to a specified audience. This could include advertising on Facebook, Google Adwords and LinkedIn as well as any other marketing channels we deem appropriate. We can even assist you with developing search engine strategies if this is required.
If you’re still undecided about how to create the ideal website for your company or don’t yet know what you want your website to accomplish, schedule a Website Planning Workshop.
Having a well-defined plan is vital for your website project to be a success. Taking the time to consider each aspect of your vision, as well as how you might make it happen, will benefit your company.
Your Website Planning Workshop will provide you with a detailed website plan that you can discuss with your web designer.
If you know what you want and are looking for the best website design agency to build your dream website that not only looks great but also converts visitors into customers then look no further than Huxo Creative; We’ve been in this business for a long time, since the days of dial-up modems and being disconnected from the internet by Mum using the landline (remember those?) – so trust us when it comes to building websites!
We’re a digital marketing agency in Birmingham, with a small team of digital marketers and web designers in Nuneaton, Coventry, and Rugby.
We enjoy meeting local business leaders in Warwickshire and the Midlands, but we’re equally happy to conduct remote meetings with clients all around the world.
If you’re not sure what your website should look like or require assistance in designing your perfect website, contact us now.
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