When Marketing Goes Bad

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Social media allows businesses to reach incredible numbers of people pretty easily. Small businesses and startups have the power to grow rapidly through clever use of social media.

But not all businesses have embraced new technology as well as others. Some marketers have had some really bright ideas, while others have made cockups on a gigantic scale for the world to see (and retweet). Things have been posted on social media that cannot be unseen or be hidden, even once deleted. What goes on social media, stays on Google forever!

When Marketing Goes Bad

There are plenty of well known stories out there about disgruntled staff taking over their employers Twitter to dish the dirt and plenty more of hashtags being hijacked.

This infographic from Lattice shows you some of the biggest marketing fails of recent times so that you can avoid them.

When Marketing Goes Bad Infographic

And we couldn’t finish this article without mentioning this corker from Susan Boyle’s PR Team: #susanalbumparty

<img src="https://i0.wp.com/huxo.co.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?resize=500%2C500" alt="When Marketing Goes Bad – #susanalbumparty" class="aligncenter size-full wp-image-1436" srcset="https://i0.wp.com/huxo.co.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?w=500 500w, https://i0.wp.com/huxo.co.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?resize=150%2C150 150w, https://i0.wp.com/huxo.co indian viagra line.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?resize=300%2C300 300w, https://i0.wp.com/huxo.co.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?resize=320%2C320 320w, https://i0.wp.com/huxo.co.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?resize=241%2C241 241w, https://i0.wp.com/huxo.co.uk/wp-content/uploads/2015/10/when-marketing-goes-bad-susanalbumparty.jpg?resize=195%2C195 195w” sizes=”(max-width: 500px) 100vw, 500px” data-recalc-dims=”1″ />

What’s the best/worst marketing fail you’ve seen? Leave us a comment, or even better, send us a photo!

Thanks for reading,

Dan

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Dan
Dan
After helping some friends get their newly established businesses noticed through Facebook and doing well, Dan decided to start Huxo Digital Media in July 2013. Branching out into website design and graphic design, the small team have developed a reputation to be proud of. We have developed our awesome social media management dashboard and received national recognition as a Top 10 UK Social Media Influencer. Dan is a father of two, a big fan of rugby, a lover of fine coffee and has been building and developing websites for over fourteen years.

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