Local SEO is essential for local businesses with a physical address (shops, surgeries, garages, restaurants, etc.) to be found online and stand out amongst competitors.
Businesses like restaurants, GP Practices, local shops, gyms, etc. can benefit massively from local search results thanks to the rise in smart phones and other mobile devices.
Local SEO can give your business more exposure in the Organic Search Results, get you listed in Local Pack Results, and allow you to have a Google Map Pin.
Although this infographic is aimed at Local SEO For Health Care Professionals to help new patients find them, the same tips can be used for your own business and can get you placed in the local results when applied correctly.
The example below shows local search results for my favourite holiday destination, Orlando:
It’s important that you keep the same Name/Address/Phone Number (NAP) across the web. Help potential customers find you by adding a map and directions to your location on your website.
You may also find our article talking about how Restaurants in Coventry with no website could be missing out on up to £31,000 per year through lost business.
We hope you’ve found this useful and can apply the tips for your own business. Good luck!