How To Create The Perfect Logo

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How To Create The Perfect Logo

First impressions count and your logo is usually the first thing someone sees when they come across your brand. A poorly designed or poorly thought out logo could put off a potential customer and lose your company money.

Deciding on the colour of your logo is important.

Finding the right font isn’t always easy either. Many graphic designers will try out a wide range of different fonts to see what works and what doesn’t. Following a trend isn’t always a good idea as trends change and your logo can soon look outdated.

The goal should be creating a logo that stands the test of time. What message do you want to send out?

Many designers will create a logo based on their own thoughts and ideas but it’s just as important that you clearly state any concepts and ideas of your own. A good graphic designer will work with you to come up with the perfect logo that fits your brand.

This infographic should help too:

How To Create The Perfect Logo Infographic

And what does your choice of colour(s) say about your business? A mainly green logo brings to mind health and nature, orange shows that a company is friendly and confident. Black is professional, formal, classic. Each colour means something different, but so do fonts.

How To Create The Perfect Logo - Colour Guide

After helping some friends get their newly established businesses noticed through Facebook and doing well, Dan decided to start Huxo Digital Media in July 2013. Branching out into website design and graphic design, the small team have developed a reputation to be proud of. We have developed our awesome social media management dashboard and received national recognition as a Top 10 UK Social Media Influencer. Dan is a father of two, a big fan of rugby, a lover of fine coffee and has been building and developing websites for over fourteen years.

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